Plan, guide and mentor Social Media marketing campaigns, ideas, and funnels.
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
You will be working in a team of 6-10 Junior and Senior Digital Marketing Executives whereby they manage a handful of portfolio under their accounts. Your role is NOT to personally manage the campaigns and account but to mainly guide/mentor and advise them in the marketing planning, strategy, quality checks and reporting of the client campaigns according to their business needs.
Ideally You Will Have
BS/MS degree in marketing or a related field
Minimum of 3 years working experience in digital marketing related fields
Demonstrable experience leading and managing media buying campaigns, especially in Social Media platforms.
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience with marketing funnels and the concept and application of 360 marketing
Experience with A/B and multivariate experiments
Solid knowledge of web analytics tools and ad platforms (such as Analytics, Google Ads, Facebook Ads)
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Ability to connect the digital marketing initiatives with client's business outcome/results
What Can You Expect From Us
Learn and work with some of the best online marketers in this industry.
Get the opportunity to build a huge, meaningful professional network.
Work with a dynamic and highly motivated team.
Experience a great working atmosphere in your working environment.
Challenging tasks with direct responsibility.
Greater knowledge about online marketing and its newest trends.